Sales Due Diligence
What is this?
Sales Due Diligence is a comprehensive assessment service designed to evaluate the effectiveness of a business's sales operations and distribution channels. By analyzing the utilization of various sales channels, including offline and social ads, SEO and SEM, content and email marketing and more, this service identifies strengths, weaknesses and areas for improvement in the company's sales strategy and execution.
When would you need it?
Sales Due Diligence is essential for businesses seeking to optimize their sales performance and maximize revenue generation. Here are some scenarios where it becomes crucial:
1
Strategic
Planning:
You are developing a sales strategy or business plan and want to ensure that your sales operations are aligned with your overall objectives. Sales Due Diligence provides valuable insights into the effectiveness of your current sales channels and helps identify opportunities for expansion or optimization.
2
Performance Optimization:
You suspect that your company's sales operations may not be fully optimized or that certain sales channels are underutilized. Sales Due Diligence helps uncover inefficiencies, bottlenecks and missed opportunities in your sales process, enabling you to make data-driven improvements and increase sales effectiveness.
3
Sales Channel Overdependence:
Your business has historically relied on cold calls as its primary sales channel, but recently, you've noticed that they are no longer generating the same level of conversions as before. You suspect that market dynamics may have shifted, or customer preferences may have changed. Sales DD helps you diagnose the root causes of the decline and provides actionable recommendations for diversifying your sales channels or exploring alternative customer acquisition methods.